Automated content governance

Pre-screen your marketing and launch with confidence

Review content as it's created. Instant insight against relevant regulations to protect your time, money, and reputation.

Start for free

Instant compliance confidence

Review your work at any point against the relevant advertising code including the UK CAP code. From videos to images, gain instant compliance insight on your asset and any modifications needed so you can build and launch your campaigns with confidence.

How it works

  1. Upload

    Upload your asset (e.g. videos, PDFs, scripts, social posts) directly or sync from supported DAMs.

    Direct-upload screen for adding an asset or syncing it from a connected digital asset manager.
  2. Select checks

    Select rulesets to check against: Advertising (e.g. CAP), industry (e.g. FCA, ABPI), brand guidelines, and content style.

    Configure-review screen listing the rulesets the asset will be checked against.
  3. Review results & launch

    If your asset passes the checks, launch it with confidence.

    Results screen showing an asset that has passed all of its compliance checks.
  4. Identify & fix issues before launch

    View issues grouped by topic, explained with confidence ratings and clear instructions to resolve them.

    Issues screen showing compliance findings grouped by topic with confidence ratings and resolution guidance.

Clearcast endorsed

iClear is the only ad compliance software endorsed and co-created by Clearcast, the UK's body responsible for clearing TV adverts before they go live on the major UK TV channels.

Clearcast

iClear integrates Clearcast's 60+ years of experience and knowledge in clearing broadcast marketing — building in real-life precedents, validated logic and up to date knowledge — expertise that cannot be replicated by other AI tools.

From CAP requirements to environmental claims, influencer disclosures and sector-specific regulations, iClear helps teams identify potential issues instantly, bringing compliance into the creative process rather than leaving it until the final review.

iClear provides risk assessments against the CAP Code. Clearcast has currently reviewed and validated assessment coverage within the areas of Alcohol, Gambling, Lotteries, Automotive, Misleading Advertising and Offence. Additional areas of the Code are available within iClear but have not yet been reviewed and validated by Clearcast. Further sections will be reviewed and added over time. Clearcast-reviewed categories do not guarantee compliance and all AI-generated results should be independently verified.

Why iClear?

Traditional manual review is slow, requires expertise and occurs late in the process. iClear provides a structured marketing compliance tool that delivers:

Speed to market
Reduce review cycles from days to seconds and avoid last minute changes.
Confidence
Understand risk throughout the creative process, empowering you to be bold not boring.
Cost savings
Reduce expensive rework and high cost reviews.
Reputation safeguarding
Protect your brand from the fallout of non-compliance with up to date instant expertise.

Simple, flexible plans to launch with confidence.

Whether you're checking a handful of assets or managing compliance at scale, iClear offers flexible plans designed to grow with your business.

  • Free trial available — no credit card required.
  • No long-term commitment.
  • Flexible pay as you go from £20 or monthly plans from £299.
  • Enterprise options available.

Instant compliance confidence.
Let's make marketing better!

Stop the guesswork with accessible pre-screening and protect your time, money and reputation.